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Kick Start Your Marketing

If you are a startup business, there are three very important start up marketing tools you need to get and keep new customers. Face to Face: It’s essential you meet with customers/clients in person whenever possible. This shows you respect them and take the time to...

Simplicity Trumps Complexity

Finding simplicity amongst complexity is an art form and the artistry in business, is to keep it simple. What do you want to be known for? Think of this like the top 3 or 4 things you want the world to think of when your name or industry comes up. It’s a very simple,...

Do You Know Your Ideal Client?

This month, I want to talk about a case study with a client that I worked with last week, and we were looking at overhauling his marketing and he was starting at the beginning. The first step has was looking at, was identifying his ideal customer. Now this client...

Arnold Schwarzenegger – Your Vision

Last week, I saw an interview on the today show with Arnold Schwarzenegger, a man that has had considerable success in his life. At the end of the interview, he was asked the question, what advice you would give to someone that is looking to create success in their...